Multi-city roadshow

Events · Beijing · Shanghai · Guangzhou · Shenzhen · Chengdu · Archive

Multi-city roadshow

A single roadshow across five Chinese cities without loss of quality or narrative logic.

Project anatomy

Objective, response, validation.

01 · Objective

Maintain one message and one service level across changing venues, contractors, and local conditions.

02 · Response

Modular scenography, a central production book, local teams, and unified content control.

03 · Validation

For each city: venue specifications, transport, permits, handover, and backup kit were verified.

5cities on route
02Modular system
03Central runbook
04Local teams
For each city: venue specifications, transport, permits, handover, and backup kit were verified.

Project validation · ASI PRIME

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