Business & MICE · China
Business.Events.China, under control.
We design and deliver business programmes and events across mainland China and Hong Kong. One point of accountability — from first brief to on-site delivery.
Operational clarity is part of the service.
Choose your scenario
Three distinct briefs. Each solved on its own terms.
Every route calls for its own approach. With a private guest, we talk about impressions and a singular way to experience China. With an event client, we talk about a clear plan and precise details.
Not just to see. To understand.
Real China begins where the obvious ends.
We do not sell a menu of services. We translate your brief into local reality — precisely, carefully, and without losing meaning.
Our approach
Business missions in China
Meet the companies reshaping the market.
We have experience designing business programmes and arranging visits to Alibaba, Tencent, ZEEKR, ByteDance and XPeng. Each itinerary is built around the delegation’s objectives — from understanding a business model to a focused exchange with local experts.
Company names identify professional visit destinations within organised programmes and do not imply a client or partnership relationship.Alibaba
Ecosystems, platform models and the customer journey
Tencent
Product ecosystems and scaling services
ZEEKR
Product, brand and the new mobility landscape
ByteDance
Content products, data and global growth
XPeng
Electric mobility, technology and user experience
From curiosity to a working itinerary
Not a tour. A programme built around a decision.
Before departure, we define what the team needs to observe and which conclusions should travel home. The visits then become one coherent business journey.
- 01
Prepare
Brief, delegation profile, objectives and questions for every meeting.
- 02
Arrange access
Relevant company selection, visit format and agenda coordination.
- 03
Deliver locally
Interpretation, transfers, timing, moderation and one lead coordinator.
- 04
Convert insight
Debrief, documented contacts and a clear set of next business steps.
What we build
Three directions. The client never sees the internal handoffs.
Creative direction meets operational discipline: clear scope, constraint checks, and one project lead.
Corporate Events
We develop the concept, shortlist venues, coordinate technical production, and run guest services. Every stage sits in one working plan with clear ownership — so your team sees one timeline, not a patchwork of vendors.
- Concept
- Venue selection
- Technical production
Incentive Travel
We build the program around group profile, dates, and trip objective — routing, hotels, transport, dining, and local hosting. Every element is checked against the overall narrative before it enters the plan.
- Route architecture
- Hotels & dining
- Cultural program
Exhibitions & B2B
We align design, build, install, on-site staffing, and business programming into one preparation and show-floor timeline. Scope covers what we coordinate — venue rules, access windows, and supplier handoffs are confirmed before build begins.
- Stand design
- Build & install
- Show-floor operations
A strong event starts with a precise operating plan.
This gala scenario demonstrates how we structure a project: validating the venue, designing the guest journey, coordinating production, and preparing contingencies. It illustrates our method; it is not a client case.
Explore the approachHow we work
Four steps from intent to outcome.
Clients see a clear picture. Complexity stays inside our team.
Brief & Strategy
We begin with the brief, not the format. We define audience, business context, risks, success criteria, and the emotional shift the project must create.
Concept & Place
We develop 2–3 directions, test them against local context and execution reality, and build a venue shortlist with preliminary economics.
Production
Contracts, design, fabrication, logistics, protocol, and the day-X team. The client sees one dashboard; we manage details on the ground daily.
Launch & Report
We coordinate every guest touchpoint, close documents, and gather facts, feedback, and insights for the next project.
Venue intelligence
A venue is not a photo. It is a system of constraints.
A catalog becomes useful only after site inspection. We show atmosphere and what affects production, budget, and guest flow.
- —Load-in, power, rigging, and real constraints
- —Capacity by setup, not a slide number
- —Transport, curfew, catering, and plan B
- —Review date and source for every parameter
Site inspection · ShanghaiWe know the place from inside
One China. Thousands of possible scenarios.
China intelligence · Updated
A beautiful route starts with working infrastructure.
Entry rules, payments, and apps change faster than magazine guides. ASI practical content carries a review date, primary source, and clear applicability — separately for mainland China and Hong Kong.
Field notes · On site
Six frames from a working day.
Not a decorative feed, but operational detail: rehearsal, venue, route, materials, and an evening debrief.
ASI Journal
Context that supports better decisions.
Before the first call
Questions worth asking any China DMC.
A strong partner does not hide complexity behind “turnkey.” They help you see it early and decide with confidence.
All questions01Where does a project estimate start?+
With objective, dates, guest profile, city, and a budget band. Minimum to begin: objective, dates, guest count, city or selection criteria, budget band, and decision date. If details are thin, we begin with a short qualification call. Before quoting, we document scope, assumptions, and items that need separate confirmation.
02Do you sell ready-made tours?+
We use route frameworks as starting points, but the final itinerary is built around pace, interests, and guest composition.
03Can we travel with children and older relatives?+
Yes. Age, mobility, dietary needs, medical requirements, and realistic transfer times are designed into the route from the start.
04How much lead time does an event need?+
It depends on scale, permits, and venue. Instead of a universal promise, we map the critical path and name realistic decision dates after an intro brief.
05Do you help with payments and apps in China?+
We prepare a pre-departure plan and backup scenarios for mainland China and Hong Kong. The workable method depends on citizenship, bank, and current rules; guidance always carries a review date.
Your project starts with a conversation
A complex brief in China?
Let’s begin with clarity.
Share the context. We will outline what fits scope, what needs separate verification, and the next realistic step.